Tencent
Tencent’s €1.16B Ubisoft Rescue: The “Rainbow Cloud Hero” Returns
Behind the $9 billion RMB investment in Ubisoft lies Tencent’s grand strategy for global expansion. “My destined lover is a peerless hero who will come marry me riding rainbow clouds.”— A Chinese Odyssey (1995) In today’s gaming industry, this cinematic prophecy finds new meaning as Tencent – the “rainbow cloud hero” who saved Ubisoft from […]